All posts in Creative Strategy
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August 13, 2025 In
Team USA Olympics
Team USAAs a content strategist at Phase2, I crafted a brand narrative to pitch a website redesign and app to Team USA and the U.S. Olympic & Paralympic Committee (USOPC).
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March 19, 2025 In
St. Louis Children’s Hospital
St. Louis Children's HospitalAs the lead content strategist and copywriter, I transformed an in-person family health and fitness class for the digital space. The final product was an inclusive and
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March 19, 2025 In
The North Face
The North Face As a creative strategist at The Atlantic, I developed a brand narrative and creative brief for a 360 marketing campaign to drive awareness around The North Face’s
